Consultative Selling: is Your Sales Process Selling You Short?
With the growing complexity of products and applications today, the old ways of selling based on the “gift of gab” is long gone. Compared...
The Theory of Jobs to be Done: the Customer is Always Right!
A recent book called Competing Against Luck (co-authored by Clayton Christensen, the disruptive innovation guru), turns over on their...
Dryer Selection: hasty decisions can be costly!
In a pharmaceutical or chemical process train, the drying of wet solids is perhaps the longest step. Not only that, it is also hard to...
Mixing, blending, homogenizing…why does it have to be so darn confusing???
Mixing of dry powders is arguably the most challenging process in a pharmaceutical manufacturing operation. What looks to be simple on a...
Manage Customer Experience to Increase Revenue and Profit.
Every customer is unique, and so is their experience using your product or service (for simplicity, we’ll just call it ‘product’). In a...
To Nutsche or to Centrifuge—what’s the right choice?
The agitated nutsche filter dryer (ANFD, or simply ‘Nutsche’ for short) is a commonly used filter/dryer in many biopharmaceutical and...
Choosing the Right Marketing Agency.
How Should You Decide Which Marketing Agency to Work With? With the plethora of options entering the marketplace, it can be difficult...
Drive Profits with these Digital Marketing Trends!
The marketing and sales landscape is constantly evolving due to the speed of emerging technologies. Understanding the “best” solution and...
Centrifuge Optimization Boosts Output 25%
The industrial centrifuge is a common solid-liquid separation (SLS) device in many pharmaceutical and chemical manufacturing operations....
Has Strategy Lost Her Way?
The word ‘strategy’ has been bandied about so much the last 3 three decades, that it has become whatever we want it to be! It often...
